Examining Your Company Culture

There seem to be lots of buzz words when it comes to the world of small business today. One of the biggest? Company culture. You’re likely to read extensively about how to build a company culture, whether your company culture is in the right place, and how to adjust your company culture. If you’re not sure where to begin, though, this guide can help you take a closer look at just what your company culture might be.

Toward a Definition

Company culture – what does it actually mean? Broadly defined, it’s that vision you have for your company. It’s the values that are ingrained in your organization. While your team members can certainly shape that culture, the simple reality is that you created it the moment you created your company.

Taking a Closer Look

If you’re not sure what kind of culture your company has right now, it’s time to do a bit of examination. Look at how your employees are behaving toward each other and toward your customers. What does the work they do for your company actually mean to them? It’s a bit like an episode of Undercover Boss. Your goal is to understand what’s actually at play in the day to day business of your company. While you built the foundation, the company itself may be taking a shift you didn’t intend.

Creating Something Stronger

The key, whether you’re happy with your company culture or you want something a bit different, is to continually work on that company culture. You’ll want to refine mission statements, values, and your goals. Clarify your purpose, and make sure your employees buy into it for real company success.

Looking for help coming up with the right company culture? Searching for the innovations that could change everything? Join us for the iFestival!